B1 - Sales

20 words and phrases typically used in sales and selling.

after-sales service n. service that continues after a product has been sold (eg:

repairs etc.)

buyer n. 1 any person who buys anything

2 a person employed by a firm to buy

client n. a person who buys services from a lawyer, architect or other

professionals

close v. to finalise a deal or sale; to make a sale

cold call v. to telephone a prospect without previous contact - also n.

customer n. a person who buys goods or services from a shop or business

deal n. a business transaction - also v. - dealer n.

discount n. a reduction in the price; a deduction [usually expressed as a

percentage (%)]

follow up v. to continue to follow persistently; to maintain contact [eg:

after a lead]

guarantee n. a promise that a product will be repaired or replaced etc if

faulty - also v.

in bulk in large quantity, usually at a lower price

lead n. useful indication of a possible customer to be followed up

objection n. a reason given by a prospect for not buying - to object v.

overcome v. [-came, -come] to overcome an obj-ection to show an

objection is invalid

product n. something made and usually for sale - to produce v.

prospect n. a possible or probable customer; prospective customer

representative n. sales representative person who represents & sells for a firm;

salesperson

retail v. to sell in small quantities (as in a shop to the public) - also n.

service n. work done usually in return for payment - to serve v.

wholesale v. to sell in bulk (as to a shop for resale to the public) - also n.